April 10th, 2015
ON POINT BASKETBALL JOINS THE WHISTLE SPORTS NETWORK
(Toronto, ON) On Point Basketball is proud to announce a partnership with The Whistle Sports Network that will expand the scope and reach of On Point Basketball’s video content throughout North America and world markets.
“This is an exciting time for On Point Basketball as the growth of Canadian basketball is at an all time high and increasing participation in Canada’s fastest growing sport is expanding by the day,” said On Point Basketball Founder and CEO Drew Ebanks. “
On Point Basketball, creators of exciting and relevant basketball content originating in Canada will be able to enjoy the large presence of The Whistle Sports multiplatform digital sports community, as it continues to grow the On Point brand and reach a larger online audience.
“We are pleased to have On Point Basketball join our sports community,” said Whistle Sports Executive Vice President Brian Selander. “They do great work producing Canadian basketball content. We look forward to seeing them expand their reach and be able to entertain and engage fans around the world.”
The first video released under the new partnership will be a feature a segment on Canada’s latest NBA Champion, Cory Joseph of the San Antonio Spurs as he returns home to his hometown of Pickering, Ontario with the Larry O’Brien championship trophy to share his success with his family and friends.
“Look for On Point to increase our video content to continue to document the rise of basketball in Canada and by Canadians abroad. Joining The Whistle Network is going to ensure On Point’s content gets large-scale exposure to all our basketball fans worldwide “ added Ebanks.
About On Point Basketball
On Point Basketball Inc. is a leader in basketball content and an acclaimed basketball series featuring prominent basketball personalities from across Canada and abroad.
About The Whistle Sports Network:
Whistle Sports is a digital sports entertainment network engaging millions of young fans worldwide. The company’s owners, investors and content partners include sports heroes such as Derek Jeter and Peyton Manning and pro league partners like the NFL, PGA Tour, Major League Baseball, NASCAR, Major League Lacrosse, AVP (pro volleyball), Major League Soccer and the Harlem Globetrotters, as well as financial and strategic investors that include Emil Capital Partners, BSkyB, Liberty Global and SeventySix Capital. Whistle Sports currently has studio offices in New York, Dallas, Los Angeles and London.